Wednesday, March 4, 2009

Maximizing Your Exposure on Amazon

I'm sorry it has taken me so long to get this post out - Todd was kind enough to offer to be a guest blogger for me and I just haven't had the cycles to post it.

Anyway, Todd Fonseca has a blog that I found so useful I added it to my Useful websites links "see the right panel". It is called Tag My Book on Amazon and while I did a little intro on Tagging on this blog - he is the real expert on the subject. So without further delay. Here is Todd's guest blog on tagging.


Did you know there is a free way to have your book featured on some of the most heavily visited sites on Amazon? Sound too good to be true? It’s not, and you’re about to find out how easy it is.

Amazon’s customer communities are massively visited pages. For example, with the success of Stephanie Meyer’s Twilight books, the “Vampire” customer community on Amazon is huge-over 12,000 customers, 80 discussion threads, and almost 5000 products listed! As you would expect, the top listed books on this community page are Meyer’s novels. But it might surprise you that it is not sales that put Meyer’s books in the top spot. Rather, it is the number of times these books were tagged with the word “Vampire”.

Tags are the only factor that define placement on customer community pages.

What does this mean? If you had your book tagged more often than Meyer’s, your book would be #1 in this community!

The issue – you’d need a lot of “Vampire” tags. Also, each Amazon customer can only tag a word once for a particular book. This means, you would need a lot of friends to tag your book to get to the top spot.

The answer – joining a “tag team”. A “tag team” is a group of authors who work together to tag each others’ books to help them achieve the top spot in their chosen customer communities. “Tag My Book on Amazon” is a blog which currently has approximately 200 authors that are all working together to tag each others’ books. Most of these authors are close to or are already at the top spot in their customer communities.

For more information on tagging, how to tag, how to choose the best tags, read reviews of “tag team” books, and achieve maximum exposure on Amazon, join us at:

Thank you Todd! I highly recommend Todd's site for any published author. It is an important marketing tool that really deserves attention.